A fixed-price audit for independent Scottish solicitors. Website, online footprint, lead-gen channels, and a live test of how your firm handles a real enquiry.
Book a 20-minute call£299
A focused read on your firm's online footprint and enquiry handling.
Delivery One week
Book a call£549
The complete diagnostic of how your firm finds and handles enquiries.
Delivery Two weeks
Book a call£899
Everything in the Full Audit, plus a prioritised plan you can run for the next 90 days.
Delivery Two weeks for the audit, plan within three weeks
Book a callSpeed, structure, and whether your site answers a buyer's first three questions.
Google Business Profile, directory listings, and what a buyer sees before they reach your site.
The paid and organic channels feeding enquiries, ranked by quality and effort.
The live secret-shopper test, by email, phone, and web form.
The route from first contact to signed engagement, with the friction points named.
How your services are presented, and what a prospect can work out without picking up the phone.
Every finding ranked by revenue impact, with what to fix first.
Most marketing audits stop at the website. Plainstone does not. The Full Audit includes three secret-shopper enquiries to your firm — one by email, one by phone, one by web form — each posed by a realistic prospect from your target client. The report records exactly what happened to each: who responded, how quickly, what was said, and what was missed. This is usually where the most useful findings sit, and where most marketing agencies are not looking.
I am Dylan O'Leary, the sole operator of Plainstone. Five years in B2B account management taught me that most small firms invest in their website and not enough in what happens after the enquiry arrives. The whole funnel matters, especially the human bit at the end of it. I run a small number of audits each month so each one gets full attention.
20 minutes to walk through whether the audit is right for your firm. No preparation needed.